In 2024, Google released a series of updates that changed search traffic forever. 

While technicalities like keyword placement, meta titles and title tags remain important, the number one metric in SEO today is the quality of your content. 

There are several indicators of high-value content according to Google: 

• The real-world authority of your authors. 
• How in-depth and well-researched your content is. 
• Whether it presents actual case studies and examples taken from professional practice. 

VertexED helps you create high-quality content at scale. We handle the entire process, from strategy and research to content production and distribution.